Conglomerate - made up of companies these are called subsidiaries
Independent - not owned by another company, operates and makes products by itself
warp is an indie company
Warp is an Indy company
Departments - Production Team, Effects Crew, Sound Engineer, Actors,
Scripting Team.
Pre Production
Production
Post Production
Cross Media Ownership - When a company makes more than one type of media product by owning companies that make different media
Commercial - Makes a profit (most companies exist to make money)
Public Service Broadcaster - Funded by public money (BBC and TV licence fee, channel 4 also has some PSB remit)
Joint Venture - Works with another company (Warp and Film Four)
Vertical Integration in bold Horizontal Integration going across
production
TV, Radio, Internet, distribution , Posters, Magazines, Newspapers
consumption
Hello my name is James, I'm working for FD. Today I will be
talking about 2Oth Century Fox. To start off with I will be talking about the
ownership of 20th century fox. 21st Century Fox owns 20th Century Fox. But
before I start there are a few key terms you need to know. Conglomerate this
means 21st century Fox, owns several other companies that are made up of many
different companies these are called subsidiaries. 20th century fox is a
subsidiary to 21st century fox, but 20th century fox also owns several other
subsidiaries itself including Blue Sky Studios and TSG Entertainment just to
name a few. 20th Century Fox was made by a merger of two companies 20th Century
Pictures and the Fox Film Corporation as well as FNM films. This means they
both combined together to make one whole company. Another example of this would
be Sirius satellite radio and XM radio they both merged together to make
SiriusXM. The reason as to why a lot of company's merge together can be for
several different reasons it might be to dominate a certain market or for
financial stability, or to help a company specialise in more than one place
encase of financial crisis but it all leads to money in the end. 20th Century Fox
isn't an independent company, an example of
a company that would be Warp Films, Warp is an independent company
because they are not owned by another company and aren't part of a conglomerate
and therefore make all their products by themselves with little to no help
there are several disadvantages of this including no cross-promotion and
therefore less exposure for a product and therefore a limited profit can be
made most independent films appeal to quite a niche audience. 20th Century Fox
on the other hand are the polar opposite
to an independent company they are a conglomerate which I have already gone
over these try and appeal to a mass audience which usually results in a much
higher profit and these generally specialise in many more types of films also a
conglomerate is a much more easier platform to promote on using audio and
visual promos.
Now onto the
operating model this is how different parts of the company work together to
make a successful product this involves the production and promotion of a
product. 20th Century Fox has vertical integration. This means they control the
production, distribution and consumption of a product so it is pretty much
everything from conception to birth they have full control of. On the other
hand independent companies usually have some form of Horizontal Integration this
means they have some way of distributing a product it can usually be means of a
website which most companies have including warp but it is harder for them to
distribute to a mass audience as they don't have vertical intergeneration which
means they don't own the products to promote so it will probably cost them more
money. Even though fox on the other hand have a whole range of formats they can
promote on to gain more exposure for example a film made by 20th century fox
can be promoted on sky as they are all a part of the same conglomerate but they
also have a radio station which would cost them little to no money to reach a
mass audience to hype up a film. Being part of vertical integration for a
company is very good for exposure and consumption which in the end leads to a
profit. The operating model is also split into 3 stages of production pre-production
this is everything that is needed before the making of a film so this is the
stage that a script writing team would be needed, location scouting would be
done, and story boarding would be done as well as hiring cast. This is a
crucial part that has to be done before you move onto the next step, which is
production this is the making of the film itself this includes filming and
directing a film the editing would also be done at this stage as well as
make-up and costume correct lighting is also crucial for this stage. This leads
me to the final stage of the process which is post-production this as you can
probably guess is everything that is done after the film has been produced so
this involves adding CGI, video editing as well as any SFX which is something
you are more lightly to find in a 20th century fox film as they like to go into
many different genres on the other hand warp are into more realistic, raw type
of film which is going to be cheaper to make than a film with a lot of CGI in
it. Now on to the products that 20th century fox make. they create and design
products that are marketed towards a global audience. Fox do not specialize in
one specific media product as they have several different media forms they are
involved in they own sky which is a company that broadcasts television via a
pay service as well as this they also own a radio station and have things on it
such as Fox news radio or Fox sports radio just to name a few. But they mainly
specialize and are most well-known for creating films. A few examples of said
films include First Daughter which was released on September 24, 2004 this film
cost 20 million dollars and ended up grossing 10.4 million dollars which is a
massive profit especially compared to an independent company, this type of
profit can be generated by means of cross promotion by using every outlet they
have available for promotion. One of the main reasons as to why fox have
generated so much money and have become so mainstream is because they cater
towards many different audiences with the range of content they produce films
that are PG such as Garfield the movie to films that are aimed towards a more
mature audience such as alien vs predator which is rated as a 15. 20th century
fox specifically specialize in films and television programs. An example of a
successful television program they own includes the Simpsons. 20th century fox
are a really successful company this is realised as to how long they have been
around and how successful they have been for so long. Also the fact they can
specialise in two really major forms of media and have maintained such a high
profit with the entire company having a net worth of five billion dollars.
Other companies that offer the same type of product include pixar, but a huge
difference between the two is that pixar only specialise in animation which
obviously makes a huge difference in profit as you can make only so much in one
form of media. They are also really successful internationally as fox are
successful in many different companies distributing films globally. Main
competitors against fox are Warner Bros as they too specialise in making films
directed to a global audience they are competitors because they are two
different companies aiming towards the same audience with the same type of
product so in turn they are both fighting to make the best films to grab the
audience and make sure they are the company with the best films coming out.
Warner bros have an operating income of 1.3 billion dollars which does put them
behind fox but regardless makes them a really successful company.
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